This isn't for the video lover.
It's for the person who keeps putting it off.
In 3 weeks, you’ll have real videos published, and a system you can repeat.
Build video momentum in just 3 weeks
A live, supportive sprint designed for business owners who want video to feel natural, repeatable, and actually useful without pressure, perfection, or burnout.
You need a way to do video that doesn’t feel heavy, awkward, or all consuming.
Hi! I'm...
After two decades helping thousands of entrepreneurs thrive with video, I’ve seen how powerful it is.
I want to show you that you can run your business and use video without it becoming another heavy, exhausting thing on your plate.
You don’t need:
more hours
a new team member
or to turn your life upside down
My mission is to make professional video creation simple, so you can finally show up boldly, share your message with confidence, and create videos that actually move people, not just fill the feed.
LEDA: The Video BreakThrough sprint
3 Weeks of video. A LIFETIME of transformation
A lighter way to show up on video
In this program, you’ll turn video from something you stress over, into a simple, repeatable process that works for you. One that helps you create high converting content inside a supportive, judgment free space built for real momentum.
3 weeks
Why is this challenge only 3 weeks with weekends off?
Because I want to show you you do get to have a personal life.
You do get to take time for yourself.
And you can add video as a powerful, sustainable tool that actually brings people to you without burning yourself out.
3 weeks, 1 major outcome
Remove the pressure
Video stops being a performance. You’ll learn to show up as you (and understand what that even means!) in a community of others who are doing the same.
Make video Feel natural
Video becomes a comfortable part of your business voice, not something you dread.
Strategy That Works
You finally know what to say, why, and how, so that your videos actually support your business consistently. By the end of the sprint, you’ll have published a solid long form YouTube video and supporting short-form content, plus a simple, repeatable system you can keep using to show up consistently.
in 3 weeks…
Week 1: We’ll completely remove the pressure, & reconnect you to who you actually are on video.
Week 2: Video will start feeling lighter, and even a little fun!
Week 3: Everything clicks & video finally starts supporting your business!
Real videos, finally published
Not drafts. Not plans.
By the end of the sprint, you’ll have long-form and short-form videos live. Proof that you can actually do this.
A Repeatable Video System
So you’re not starting from scratch every time. You’ll leave with a simple structure that makes showing up on video feel predictable, and doable.
Confidence comes from Action
Not hype. Not pep talks. Real confidence built by showing up imperfectly and realizing you’re more captable than you thought.
Video that fits your business
Every video has a purpose. You’ll know what to say, who it’s for, and how it supports your business (without overthinking).
Less Pressure on Camera
Video stops feeling like a performance. You’ll learn how to show up as yourself; naturally, calmly, and without forcing energy that isn’t you.
Momentum You Can Keep
Not a 3 week spike followed by burnout. You’ll leave with a system you can rely on & repeat (even when life is busy)!
Week 1
Removing the pressure, & reconnecting you to who you actually are on video.
This is where video stops feeling like a performance and starts feeling personal, grounded, and real.
You’ll explore:
how to introduce yourself and your work without sounding rehearsed
how your past, your growth, and even your flaws build trust (not weaken it)
what makes you relatable, memorable, and worth listening to
Instead of trying to “show up better,” you’ll learn how to show up as yourself confidently, imperfectly, and without second guessing every word.
week 2
Video starts to feel lighter and even a little fun.
This week helps you close the gap between who you are offline and how you show up on camera, so video feels like an extension of you (not an act you put on).
You’ll work on:
aligning your videos with your values and energy
spotting what feels “off” and learning how to fix it
highlighting what already makes you good at what you do
gently stretching your comfort zone in a supported way
This isn’t about becoming louder, more polished, or more “confident.”
It’s about becoming more comfortable, and realizing you don’t need to change who you are to show up consistently.
week 3
Everything clicks and video starts supporting your business.
This is where we bring clarity, strategy, and structure to your content so you’re no longer guessing what to post or why you’re posting it.
You’ll learn how to:
create video with a clear goal (without overcomplicating it)
know exactly who you’re talking to and what they need to hear
structure content that teaches, connects, and converts
build trust on camera and guide viewers toward aligned next steps
You’ll also dial in simple on-camera habits, calls to action that make sense, and an action plan you can actually keep using after the sprint ends.
FAQ
No! In fact, we advise against that for now! A smart phone is all you'll need.
This is for anyone needing a repeatable video strategy - whether you're comfortable or uncomfortable on video. People who have done LEDA typically repeat the process because they come out of the sprint with new takeaways each time to apply to their business!
Does the pope wear a funny hat? Of course it will help! Our students have consistently seen 30%+ higher conversion rates than the industry standard, and it's because they know how to use video to their advantage!